We’d like to extend a digital high five to the more than three dozen arts advocates who sent emails to the Mayor and City Council or showed up to speak out at the February 10 council meeting about the need for greater reciprocity between the Transient Occupancy Tax (TOT) and the creative sector. While the...

Since our inception, one of SJAA’s key priorities has been a reallocation of funding from the San José’s Transient Occupancy Tax, a voter-approved 10% surcharge placed on hotel stays citywide.  This funding currently falls into several buckets: For the 2025-2026 fiscal year, the total TOT is projected to be $45M, which means $6.75M for the...